Did You Hear that Steve Madden Acquired Brian Atwood???
Steve Madden has acquired fellow shoemaker Brian Atwood from its owner The Jones Group. Apparently, the Brian Atwood brand was underperforming and their flagship store in Manhattan closed a few weeks ago.
Brian Atwood had signed up with The Jones Group in 2010 when he launched his contemporary line, B by Brian Atwood. When it became obvious that The Jones Group were going to sell his brand, Brian tried to exercise his buyback option. The word is that Brian Atwood will have completely transitioned to the Steve Madden Group by Spring 2015.
Here’s wishing him the Best!!!!
Steve Madden has acquired fellow shoemaker Brian Atwood from its owner The Jones Group. Apparently, the Brian Atwood brand was underperforming and their flagship store in Manhattan closed a few weeks ago.
Brian Atwood had signed up with The Jones Group in 2010 when he launched his contemporary line, B by Brian Atwood. When it became obvious that The Jones Group were going to sell his brand, Brian tried to exercise his buyback option. The word is that Brian Atwood will have completely transitioned to the Steve Madden Group by Spring 2015.
Here’s wishing him the Best!!!!
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